The Overnight Cash System, (TOCS) is the “new kid” on the block when it comes to internet based type gifting activities. In January of 2008 is when they went fully automated on the Net. It uses 1Up style structure of cash gifting which is quickly becoming a dinosaur. Tier level range is good from $250 up to $10,000.

After you decide to join, you will be given your own unique website URL which you can promote as your own. The replicated websites are “flashy” and have a host of audio and video recordings along with several testimonials. The TOCS system provides a “toll free” call back number for potential gifters to have a team leader answer their questions.

Additional charges are expected to be paid as a TOCS member. Those can range from $200 all the way up to $1,000 depending on the level you choose to come in at. The replicated websites will run you $29.95 per month additional which also gets you access to the back office and the marketing materials. Pay for a full year of hosting and a small discount will be applied. The aforementioned fees are separate from the actual gift you send to your inviter.

Advantage: Only $250 to participate is certainly attractive as is the highly automated system. The hands off aspect appeals to many gifters, especially those lacking interpersonal skills or telephone communicating abilities.Cash gifts are also delivered by overnight courier.

By far the feature that stands out in TOCS is the toll free call back number for potential gifters. They tout NO selling, NO talking to people required, and NO sales pitches or rejection. This is simply misleading at best. To be successful long term with any type of activity such as this, you will eventually be speaking to people on the telephone.

Disadvantage: Highly automated, the The Overnight Cash System, (TOCS) website has a used car salesman or slick feel to it. Many people are turned off by this, therefore the conversion is one of the lowest in the gifting world. The more successful activities have more one on one training and mentoring thus converting at a much higher rate than TOCS.

The higher administration fees just simply turn people off even with the added team leader call back feature that is included. Any additional fees at this point simply cut into someone’s advertising budget, making it more difficult for success.

The main problem is the way the website comes across to most people. It instantly projects a certain slickness, which can certainly be a negative especially when first impressions are so important. The higher admin costs are a waste because most people want to speak to their inviter, therefore the team leader call backs are simply not effective and result in very low conversion rates.

The No Bull Cash Gifting final opinion: Marketing materials have heavy restrictions on them and the auto responder system included doesn’t allow for any added, or personalized messages. In this day and age of “self branding”, this fact alone is a big turn off.

Success in any cash gifting activity is possible. Needed is the right frame of mind, the right system and inviter. Oh yes, and it certainly never hurts to have a little money set aside for advertising. Unless a person has an unlimited amount of time on their hands, it does take some cash to get targeted traffic to your website.